01
Brand knowledge & research
Create assistants grounded in approved brand material, research and client context. Keep each client’s information within its agreed access boundaries.
Custom AI Tools & Marketing Automation
AI tools built for the way you deliver.
LOKAL builds custom AI tools and marketing automations around your data, brand and systems. Use them inside your team or deliver them to your clients under an agreed agency partnership.
What you get
A working system, with a team ready to use it.
Start with a defined workflow and an agreed test of success.
We build, integrate and test it with the people who will use it, then document ownership and ongoing support.
Work with LOKAL on this offer alone, or combine it with the other services as your needs develop.
Scope
Built around your team’s work.
02
Creative & content workflows
Connect briefing, generation, adaptation and review. Produce variants and repurpose approved material while retaining editorial decisions.
03
Reporting & account delivery
Connect reporting inputs, draft commentary, prepare account updates and surface questions for your analysts to investigate.
04
Client-facing AI products
Build a scoped assistant, portal or workflow your agency can offer to clients. Agree branding, client ownership and support responsibilities before delivery.
Deliverables
Know what you are buying.
01
An agreed scope and a useful outcome.
Your proposal sets the deliverables, timeline, responsibilities and fees before work begins.
- Working tool or workflow in the agreed environment
- Integration and acceptance testing
- Documentation, handover and user onboarding
- Clear ownership, operating costs and support scope
Working together
From the brief to practical progress.
Define success
Agree inputs, outputs, review steps, integrations and acceptance criteria.
Build & test
Develop the workflow and test representative cases with your team.
Launch & hand over
Train users, document the system and agree maintenance responsibilities.
How we use AI
We use AI to run our own agency.
We do the work we teach.
LOKAL has served 250+ organisations since 2017 and trained around 1,500 people in the two years to September 2026.
LOKI, our own AI system, delivers ~80% of LOKAL’s own services, which leaves senior time for judgement and review. We teach your team the skills we use and build the tools they need.
We built LOKI to support our SEO, ads, website delivery and account servicing.
See how LOKI works →
“Highly recommend! LOKAL provided excellent digital marketing services. Kudos to Director CJ and team for being attentive, professional, and dedicated. LOKAL’s guidance and effective marketing strategies made a real difference to our business performance.”
Common Questions
What people ask before they hire us.
Who owns and maintains the tool after handover?
You do, unless we agree otherwise. The handover documents how the tool works, who owns it, what it costs to run and who fixes it. Ongoing maintenance can be part of a consulting retainer.
What marketing tasks can you automate with AI?
LOKAL can build AI tools for campaign research, content drafts, creative variations, reporting, meeting preparation and account updates. We can also build assistants that use your brand guidelines and client documents. Discovery identifies which tasks are worth automating, what data and integrations are needed, and where your team should review the output. Access to client information and approval steps are agreed before the build.
How much does AI training or automation cost for a marketing team?
LOKAL quotes AI training and automation around the work you need. Training costs depend on team size, session format and how much tailoring is required. Custom builds depend on the workflow, integrations, testing and ongoing support. Your proposal lists the deliverables, fees and software costs. You can book training, discovery, a custom build or ongoing consulting separately; you do not need to buy all four.
Which AI tools should our marketing team learn?
The right tools depend on your team’s work and the software you already use. LOKAL teaches Claude and ChatGPT for research, strategy and content; Copilot and Gemini for work in Microsoft and Google tools; and NotebookLM for working with your own sources. We also cover Grok and Grok Bots, plus Runway and Higgsfield for creative production. We help you choose a useful set rather than asking everyone to learn every tool.
Can you build AI tools for our agency’s clients under our brand?
Yes. LOKAL can build AI assistants, automations and client-facing tools under your agency’s brand. Your agency keeps the client relationship while we provide the agreed technical work. Before starting, we define the deliverables, branding, access to client data, ownership and support responsibilities. We can also train your team to use and manage the finished tools.
Where should we start with AI, and can you support us after training?
Start with training if your team needs practical skills, discovery if you need help deciding what to change, or a custom build if you already know what you want. LOKAL also offers ongoing consulting and retainers for team coaching, advice and help putting AI plans into practice. We agree the priorities, working sessions and support included, with engineering and maintenance specified where needed.
Your next step
Tell us what your team needs.
Bring the work you want to improve. We’ll help you choose a useful starting point.
Ready when you are
Tell us what you’re working on.
Tell us about your team, the work you want to improve, and what a useful next step would look like.
Or email [email protected], or call +61 2 9145 8605 (Sydney) · +63 917 529 5464 (Manila)