Agency Case Evidence: 1,751% ROI Over 64 Months

1,751% ROI on organic spend

98% More organic conversions

64 Months of continuous work

In short

What did the work deliver?

Our organic search work returned 1,751% ROI over 64 months for an agency’s client, with 98% more organic conversions.

The agency kept the client and the strategy; specialists delivered under its name. We never faced its client.

Halftone illustration of stepping stones rising up a hill toward a storefront

The agency case

A penalty recovery, then a rebuild that held for five years.

A US direct-to-consumer retailer came to its agency after a ranking penalty.

The agency kept the client and set the strategy. We ran the recovery and the organic rebuild under its name.

Situation: A penalty had cut organic traffic. The agency needed the recovery done without adding a second relationship for the client to manage.
What the agency kept: The client, the strategy, the meetings and the invoice. Its name on every report.
What LOKAL ran: The technical recovery, the content and on-page rebuild, and the monthly reporting, for 64 months.
Result: The recovery held and organic conversions kept growing for the full 64 months. Reported by LOKAL; not a forecast.

The company record

The record, with its dates attached.

Company-wide figures sit beside the case so you can see the team behind it. Each one carries its period.

250+ Organisations since 2017

100% Philippine client retention since 2024

~80% Of our own work runs on LOKI, our AI system

Every published case

Six published cases, each with its type attached.

One agency case, three direct hotel-group results, one anonymised organic category build and one piece of published research.

The hotel cards carry the client’s logo; the others carry a tag that says which kind of evidence they are.

SEO · 64 months

Agency partner

A US direct‑to‑consumer business, through an agency.

Organic work under the agency’s name. The client has never heard ours.

ROI on organic spend: 1,751%
More organic conversions: 98%

One engagement’s reported results, not a forecast.

Read the agency case

Organic · May⁠–⁠Aug 2026

Anonymised

A fitness brand that built for a category, not a keyword.

About ten pages aimed at one emerging race-training category, for a fitness brand inside a multi-location group in Metro Manila. Search clicks to those pages rose 21× and impressions 31× per day.

Total organic search traffic, May to August 2026: +95%
Organic visits now land on the category pages, from under 1%: 1 in 6

Organic search only. Visibility and traffic, not enrolments. Brand identity withheld.

Read the multi-location cases

Paid · 2024⁠–⁠26

Hospitality Innovators, Inc.

Paid media across 16+ hotel properties, run as one plan.

Lower total ad spend: 41%
More clicks: 46%
Lower Google CPC: 61%
Higher Google CTR: 195%

Direct client work, 2024 to 2026.

Read the hotel case

Organic · Q1 2026

Hue Hotels and Resorts

Organic search across the Hue portfolio.

Organic search clicks, Q1 2026 vs Q4 2025: +47%
Clicks in Q1 2026, up from 9,984: 14,672

Search Console clicks: traffic, not bookings.

Ads · Jul 2026

Hue Hotels Boracay

One property’s Google Ads account, reworked in a month.

Cost per conversion, July vs June 2026: −63%
Tracked conversions in July, up from 89: 295

From ₱191.74 to ₱70.20. A conversion is not always a booking.

Study · 2026

Research

Guests who arrive from AI assistants stay longer.

A channel comparison across roughly 2.5 million hotel sessions.

Engagement rate, AI-assistant referrals: 85.2%
Engagement rate, organic search: 77.3%

AI referrals were under 0.1% of sessions. Not a result of our work.

Read the research

“Working with LOKAL has been such a delight. They provide market intelligence and actionable insights that help us make better decisions, faster. Their insights align our operations, sales, marketing, and revenue teams around a common commercial strategy, enabling us to respond quickly to market shifts and opportunities. Combined with their innovation and revenue-driving technology, LOKAL is a strategic partner in driving growth for HII and our managed properties.”

John Cruz — SVP Operations, Hospitality Innovators, Inc.

In good company

In practice

Using these figures in a proposal.

Two rules for quoting the case, and what we hand over with it.

What you may say: LOKAL ran a 64-month organic programme for an agency’s US retail client that returned 1,751% ROI on organic spend and 98% more organic conversions.
What you should not say: Do not drop the period or the channel. Do not relabel the hotel paid-media figures as SEO, web or AI-search results, and do not present any of it as a forecast.
What we hand over: The baseline, period, channel, intervention, result, limitation and permission status for each figure, so a percentage never travels without its story.

Before signature

Questions to settle before signature.

Can an agency use these figures in a proposal?

Yes, with the exact context and any agreed permission. The agency case keeps its 64-month period and organic channel; the HII figures stay attached to the portfolio, the paid-media channel and the 2024–2026 window.

Did all of these come through agency partners?

No. The agency case did. The hotel results are direct client work behind the same team, the fitness case is anonymised client work, and the study is published research, not a result of our work. This page does not claim any of them was delivered under another agency’s name.

Can LOKAL provide a private reference?

Sometimes, where client permission exists and the commercial context warrants it. A private reference is arranged deliberately; this page does not imply one is automatically available.

Will our client become a public case study?

No, not without written permission for the exact use. The default partner-protection rule keeps the relationship, the client and the work private.

Start with one account

What would you hand over first?

You’ll speak with someone responsible for the work. Thirty minutes, no finished scope needed.

The brief