Agency alternative
Compare a productised service catalogue with a senior strategist and specialists working under your agency’s brand.
Your agency keeps the client and the strategy. We do the work under your name.
The short answer
Yes, when an agency wants an ongoing, scoped white-label team with named ownership, shared account context and protected-client rules.
FATJOE may suit agencies that prefer an order-based catalogue across individual SEO and content services; the better fit depends on whether the job is a unit or a managed account.
A clean order flow is valuable when the unit is known. An order form fits less well when technical, content, web, reporting and client decisions keep meeting over several months.
Selected work
SEO · 64 months
ConfidentialOrganic work under the agency’s name. The client has never heard ours.
One engagement’s reported results, not a forecast.
Read the agency caseFATJOE publicly lists an order-based catalogue spanning link building, digital PR, content, local SEO and AI-search services.
Its agency page says agencies may resell individual services like-for-like or package them and set their own resale price.
LOKAL starts with an account boundary and working cadence. The same record can hold briefs, technical decisions, campaign dependencies, QA and reporting over time.
That introduces more onboarding than buying one defined unit. It is intended for agencies that want continuity and specialist access across work that cannot be reduced cleanly to an order form.
Before you choose
Use these tests on the work in front of you, not on a generic list of services.
Decide whether the work is a repeatable deliverable with enough context to order safely, or an evolving account that needs diagnosis.
Decide how much prior reasoning the next task must retain.
Compare who judges acceptability, how disagreement is resolved and what the fee includes.
Confirm branding, communication, solicitation, data and case-use rules.
Side by side
Two ways to add the work. The useful comparison is the account in front of you, not the brochure.
| Option | Operating model | Where it fits | What you take on |
|---|---|---|---|
| FATJOE’s public catalogue model | An order-led agency catalogue across individual SEO and content deliverables. | Agencies that know the unit they need and value a productised order path. |
|
| LOKAL’s account-cadence model | A continuing account record that connects briefs, production, QA, dependencies and reporting. | Agencies whose work changes over time and benefits from named ownership across several handoffs. |
|
Read the edges
Sources
Common questions
Pressure-test the decision on one real account.
Its public site offers a broad productised catalogue and agency model. Ask FATJOE directly about ongoing account support and current programme terms.
Sometimes, where the output and acceptance criteria are clear. LOKAL’s main partner offer is stronger when the work benefits from account context and a repeat cadence.
Compare the same output, seniority, sources, revisions, QA, completion time and account work. A catalogue price and a managed scope are not automatically equivalent units.
No. There is no exclusivity requirement. You choose the people and partners your agency needs, and the written arrangement defines the work and the account-protection rules.
Yes. One real account shows the brief, review and communication load before either side commits to more. The first term is six months, then monthly, with a day-60 fit check.
Pressure-test it on real work
Tell us what is already promised, who owns the client and where the work needs help. Thirty minutes with someone responsible for the work.
The brief